Global Strategy: Creating and Sustaining Advantage Across BordersOxford University Press, USA, 2006 - 247 من الصفحات There are few industries, if any untouched by global competitive forces. Firms and countries long accustomed to dominance in their respective international markets must now reckon with aggressive and innovative competitors from all corners of the world. As the cross-border flow of people, knowledge, ideas, products, services and management practices accelerates, the notion of home-based advantage is becoming weaker. Unlike their domestic counterparts, firms competing across borders must deal with differences in political, legal, financial, cultural, governance and macroeconomic contexts. These contextual differences shape competition in international strategy and make the study of international strategy more than just a simple extension of classic strategic analysis. Global Strategy deals with the question of how firms can compete in a global environment. Andrew Inkpen and Kannan Ramaswamy examine the issues considered central to the study of strategic management in a global context, such as the nature of global advantage, strategic alliances, competing in emerging markets, international corporate governance, global knowledge management and ethical issues in international business. Much as been written about the relevance of global, regional and domestic strategies to counter competition from overseas and as a means to enter foreign markets. However, lobal Strategy takes a broader view, organizing itself around a set of strategic management issues that arise specifically because a firm is international. While there is obviously some overlap between domestic strategic management and global strategic management, it is Inkpen and Ramaswamy's contention that the differences between domestic and global strategy warrant specific attention. By integrating academic research with practical examples and case studies, they inform students and managers of global business about a diverse set of important strategic issues. |
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الصفحة 20
... Japanese restaurants outside Japan . Today , though , sushi is found in neighborhood malls from Singapore to Sydney to Stockholm . At expensive Japanese restaurants in New York and London , the sushi on the menu may include tuna caught ...
... Japanese restaurants outside Japan . Today , though , sushi is found in neighborhood malls from Singapore to Sydney to Stockholm . At expensive Japanese restaurants in New York and London , the sushi on the menu may include tuna caught ...
الصفحة 21
... Japanese culture and under Japanese control . The center for the global trade in tuna is Tsukiji , Tokyo's wholesale fish market , which does $ 6 billion in business a year ( and bidding privileges can cost as much as a seat on the New ...
... Japanese culture and under Japanese control . The center for the global trade in tuna is Tsukiji , Tokyo's wholesale fish market , which does $ 6 billion in business a year ( and bidding privileges can cost as much as a seat on the New ...
الصفحة 24
... Japanese - based suppliers to follow them . If the Japanese suppliers had refused to follow their customers to North America , they would have risked damaging the intricate network of im- plicit trade agreements that exist in Japan ...
... Japanese - based suppliers to follow them . If the Japanese suppliers had refused to follow their customers to North America , they would have risked damaging the intricate network of im- plicit trade agreements that exist in Japan ...
المحتوى
Introduction | 3 |
Globalization and Global Strategy | 10 |
The Trash Industry | 21 |
حقوق النشر | |
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ability Aceh approach benefits Brazil buyers capital centers challenges chapter China Chinese choices compete competitive advantage competitors consumer contract coordination corporate governance cost countries create culture customers decisions diamond economic emerging markets emerging-market employees Enron ensure equity ethical example ExxonMobil firms foreign functions global brands global industries global strategy headquarters India Indonesia infrastructure innovation integration investment investors involved issues Japan Japanese joint venture knowl knowledge transfer learning leverage locations LVMH major managers manufacturing million MNEs Mobil multinational Nestlé NUMMI offer offshore operations organization outsourcing ownership partners percent Pertamina plant potential Prachai regional relationship risk role Sesame Workshop share shareholders Sidanco significant Singapore stakeholders standards strategic alliances structure subsidiary successful suppliers sushi Suzhou tacit knowledge tion Toyota Toyota production system Trend Micro Unilever United value-chain activities