Beyond Free Coffee and Donuts: Marketing Training and Development

الغلاف الأمامي
American Society for Training & Development, 01‏/01‏/2003 - 197 من الصفحات
A resource for workplace learning and performance professionals who are looking for creative ways to get their message heard by appropriate learners. It covers everything you need to know from understanding what motivates customers for your training services, to the nuts and bolts of designing, writing, and designing a marketing campaign.

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