Front cover image for Facing up to management faddism : a new look at an old force

Facing up to management faddism : a new look at an old force

"Organizations pour billions of dollars into programs that in the end prove to be nothing but fads - short lived "enthusiasms" with little purpose other than to make those who initiate and proselytize them rich. Brindle and Stearns take a long, sobering look at these vogues and fashions and illustrate the continuity and similarities among them. Fads are both product and process tied to tensions in the workplace, and to those who too quickly profess solutions to the problems these tensions cause. The authors shed new light on these fads, show how they develop in other cultures, and give managers everywhere new ways to react to them, and ways to uncover and resist their patently nonproductive blandishments
eBook, English, 2001
Quorum Books, Westport, Conn., 2001
1 online resource (211 pages)
1149051060
A slippery target
What fads are: on and beneath the surface. The nature of business fads
Fads: change and continuity across the century
Why faddism?. What causes fads, and why are causes important?
Transmitting twentieth-century faddism: the role of business schools
The role of consulting firms
The international dimension. International outreach
Fads/faddisme: the French case
Fads on the international stage: trends and prospects
Strategies for managing business fads. Managerial problems and case studies
How to evaluate, how to respond
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